Website Design FAQ's

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I have an existing website, but I am tired of paying a web designer to make changes. I don't know anything about programming! You sound like I could still make this work for me...is that true?

Yes! Each situation is a little different, but, in general, we can move the content of your site to one of these tools--usually maintaining the same page names, etc.

With this economy, it has become more important than ever for businesses to be able to manage their website costs. Being website designers, we certainly do not begrudge anyone getting paid for their time, but some businesses NEED to invest their TIME rather than their MONEY in their website right now.

The good news--learning about your site, how it works, how best to optimize it, is not only satisfying and cost-effective, but you will continue to use that knowledge when you wish to "hire" someone to work on your site. You become a more informed consumer. Of course, you might be like some of our clients and become "hooked" once you see traffic and sales "jump" following one of your design changes or email marketing campaigns. It is pretty satisfying to see that success.

We'd love to talk to you about the possibilities--please don't hesitate to contact us.

I can probably go and find a "template based" program to use. Why should I go through you?

We believe our coaches make the difference. Many people are very capable of using a template based program, but they just get "stuck" on a few items. (e.g. How to optimize images, how to update the header.) With a bit of help, they are able to work through these issues and this makes the site both professional and functional.

A few years ago, these web design solutions did produce good looking sites, but you could not optimize them to get traffic from search engines. We've come a long way since then... These sites can now be fully optimized and your time an effort working on SEO will really payoff (literally!).

Do I have to have my site hosted by you to take classes?

No, with the exception of the SEO Marketing Club User Group. You are very welcome to attend whichever classes you believe will be helpful. The SEO Marketing Club is reserved for those clients whose sites are hosted through us.

I just got an email that says I can get listed in the "top 3" of Google search engine results if I just pay $75/month for a link. That seems like a great deal.

You sound like you haven't seen it yet. I encourage you to watch the video. It explains a very important concept in how businesses use websites now. Let's face it--as your business grows a "brochure" website just isn't going to cut it.

Both Website Tonight and Business Catalyst provide customer interaction and multimedia. Business Catalyst is what you move to as your business grows. It is based on a common database which becomes your CRM (Customer Relationship Manager). This lets you track, and therefore, understand, down to a customer level, how your site is being used. This is very powerful! Using the business "intelligence" this software collects, you can build personalized relationships with your customers. They aren't faceless customers interacting with a "dead" website--they are your clients, with an identity and history, interacting with YOU through your website. The difference is profound and is what will make your business thrive.

Do you really have a video call "Websites are DEAD?" Isn't that a bit counter-intuitive?

You sound like you haven't seen it yet. I encourage you to watch the video. It explains a very important concept in how businesses use websites now. Let's face it--as your business grows a "brochure" website just isn't going to cut it.

Both Website Tonight and Business Catalyst provide customer interaction and multimedia. Business Catalyst is what you move to as your business grows. It is based on a common database which becomes your CRM (Customer Relationship Manager). This lets you track, and therefore, understand, down to a customer level, how your site is being used. This is very powerful! Using the business "intelligence" this software collects, you can build personalized relationships with your customers. They aren't faceless customers interacting with a "dead" website--they are your clients, with an identity and history, interacting with YOU through your website. The difference is profound and is what will make your business thrive.